Alex Muiruri

B2B/B2C Direct Response Copywriter for Hire.

Do you want to double, triple, or maybe quadruple your online revenue?

Maybe you are actively looking for a hardworking person, who can reduce the workload within your company;

A writer who can pass the right and intended message to your audience;

Or maybe a professional who will take care of your business needs and move it from a startup website to a well-established enterprise…

Perhaps you’ve concluded that this is the right way…

…Starting on the minor requirements and then later researching on how to grow a SIX-FIGURE business.

But… maybe you don’t need to take the slow route anymore. Maybe, just maybe, there is a way for you to hit all above targets in one shot. 

Dear Entrepreneur,

Can I stop you for a minute to explain a secret that I learned on how to build a stable well-established enterprise? 

Awesome, thanks!

You see, there are many ways to build successful online businesses…

You could copy others; as they say, if want to move fast copy those who have succeeded before you. 

You could take an online course and learn all the tricks available,

You can also hire a mentor. A person who has succeded through the process and made millions of dollars in the process,

You can even follow your intuition and build what you think works best…

…And many other tricks. 

But today, I don’t want to take you through that route.

I believe in shortcuts, so I want to give you some FREE advice on how to build your online business in a jiffy,

Connect with your customers, build trust, and maximize your sales, 

And even duplicate the results on the other niches that you are thinking about getting into. 

Within a short while, I bet You will be researching new and more entertaining business ventures to immerse yourself into,

Building new products and applying the same tricks that you are about to learn to double your ROI FAST,

And analyzing previously written content and designed websites and see where you can implement what you’ll have learned to increase revenue.

You could be easily building your websites one after another, selling stuff like crazy, and even connecting with more entrepreneurs. 

No more struggling to find new content, feeling down for wasting your time and energy, or even struggling to get readers. 

Let me explain…

My name is Alex Muiruri. I’ve been a freelance copywriter since 2017. But before that, I tried to build an Affiliate Marketing business.

Where I marketed computer optimization software and other like products.  

Driven by my passion for computers and a desire to help people solve their computer problems,

I did my research to find out what bothered most people to write understandable answers, which they could easily implement. 

After a while, I gathered a few software, which I planned to sell for profit. 

To be honest, I found myself as a mastermind for coming up with such an ingenious idea.

Maybe that’s why I failed miserably!

Soon, I had to change my niche…

… I deleted every post, which I had written (a painful experience, sincerely) and started afresh.

This is because I realized that nobody was reading my content and those who did never found it helpful. 

I had taken them for granted by thinking that people bought stuff simply because they see links and beautiful images.

So, I decided to take some time off and research on other profitable ventures.

I started with software reviews, website optimization applications, and lastly, online courses and books. 

All in all, I had been failing again and again. But why? 

You see, I was a bit greedy…

…I  desired to rank higher on Search Engines fast. So, I ended up writing irrelevant posts with targeted keywords, word count, and also backlinks. But they weren’t engaging, entertaining, or demanding trust. 

I would force problems into people —  I would preach and preach about how to solve problems, which people did not know if they had in the first place. 

I focused on finding customers from Organic Traffic. This was very frustrating since it takes time, and I am a very impatient man.

I paid people, who did not understand my audience, to write my content. The outcome would be some dry content that was very technical.

But since I wanted to succeed fast, I published it anyway. Figured that I would edit it later once I rank higher with my SEO. 

…I truly learnt everything the hard way. 

Having figured out my failures, it was easy for me to get back on track.

I took a few targeted online courses, found myself a mentor, and practised again and again. 

Soon, I was an expert in writing selling blog posts, emails, web copy, and sales letters. 

I continued to grow since 2017…

…And although I’m still growing, I sure as hell know how to convince people to take the desired action now. 

You see, the key is in the word, desire…

Anyway, today I’ve helped clients start many businesses in multiple niches including…


Online Gambling…

Home Decor…

Digital Marketing…

Personal Development…

Heck, I even helped a business write better copy for their dating website. 

That’s why I think that secrets I’m going to reveal to you here can apply to almost ANY Niche of business you indulge yourself into…

As long as you need customers, patients, or clients and you want them to PAY for your products or services…

…This is the right way to do it.

So, what’s this secret I keep talking about?

As a researcher in the online marketing niche, I run into a lot of folks who ask me for advice. And the most common question I hear is this:

“How do I sell?”

The question always strikes me as ironic. Because there are many customers on the internet actively looking products.

But the funny thing is that they are not looking to be sold…

…Rather they are looking to be understood. 

Let me ask you… While looking for some information online, do you look for the articles with a price tag in them? 

I don’t think so. 

Normally, we all opt for free content before finding the premium content…

You’d hear yourself saying something like, “Let me first see what the service has to offer.” 

You will even seek advice from forums because you know that there are people who have been in the same situation before. 

Well, all humans are the same. And your customers are doing the same thing…

So, if you want to sell to them, it’s best you find out how you would like to be treated and treat others in the same way.

With that information, I might even say that building an online business could be the easiest part of your career.

I say this because I know many people who start a new venture every day. 

…And I’ve been fortunate to learn some secrets that they use to build their businesses fast. 

Listen closely, and I will guide you through the right steps for building a stable online business,

And write the right content that appeals to your audience. 

In fact, I have organized it into a 5-part secret, which I will share with you here.

These are:

1. Identify

2. Connect

3. Understand

4. Engage

5. Sell

In the next few minutes, I will be sharing with you some facts, testimonials, and even stories that will reveal the above steps in detail. 

Let’s get Your Dream Online Business Thriving. Start here!

On the Great view

According to Hubspot, the basic requirement for your online marketing is the buyer’s persona.

This, they say, is a semi-fictional representation of your ideal customer based on market research and real data about your existing customers. 

Now, we are not the first people to begin this research. 

Advertisers who wrote sales letters used to buy this information from other advertisers before they started writing a sales letter. 

They sought to understand the audience, their hobbies, financial situation, gender, and even political affiliation. 

This is because this is the information that they needed to later connect with the audience and build trust. 

The information included things like…

Date of Birth… To know the age set of the reader.

Marriage status… 

Area code…


Health status…

…and many more. 

All this information helped them know the right message to pass across. 

But today, with the internet all around you, it is easy to find the above information without having to buy anything. 

There are many applications that you can use including Facebook, Google Maps, Craigslist, and many others. 

Heck, there are even apps that will help you find doctors, engineers, or consultants in your area. 

There is basically information about everything.

But What Do You Do with these “Buyer’s Persona”

If you have ever heard the saying, “Speak to your customer directly and only to him/her…”

Then, finding a buyer’s persona means finding the customer to speak to. 

You have to speak as if you know him/ her from the day she/he was born or started facing the problem. 

Otherwise, to identify him/her. 

With the above information, you can be able to identify who your customers are. 

Normally, they should be having the same desire, living in the same situations, or just about the same age. 

These are the factors that push them to face the same problem and, therefore, read your message throughout. 

Typically, you should be left with little information, which concentrates on one group of people. 

They should be seemingly similar, and you can easily speak to one and connect with all. 

That is your buyer’s persona. 

You need to focus on selling to that person and forget about the rest of the people. 

Remember, when a customer sees that you understand their problem, they will easily follow your advice. 

The first step is to show that you identify who they are. 

Getting even more information…

Now that we know who we are selling to, it should be easy to identify them and connect with them. 

Why is this important? I’m glad you asked. 

Remember what we said if you are going to sell something to someone, you need to speak to them as if you have known them for years. 

Don’t be like me!

When I was starting out, I used to plan my content in my mind. 

To make things worse, I used to plan it while I was offline and while alone. 

This way, I used to address my issues only. 

I would tell my stories and assume that everyone was facing the same problems that I was. 

Apparently, I was wrong. I needed to collect more information. 

It was only after I started connecting with the people that I realised the core problems that pushed people to avoid buying. 

1. Most people value consultants that they are familiar with. 

2. Most people won’t buy something online because they are afraid of the shipping process.

3. Many had more than 1000 questions, which they needed to be answered before buying. 

4. And lastly, they did not want to do stuff by themselves, they wanted me to take them to step by step through the whole process. 

This is why you need to connect with them. Get to know them in person, and understand their fears. 

That brings us to the second and most important aspect part of the selling process, Connecting with your prospects. 

And thanks to the internet, you don’t have to buy anything anymore. You can do this comfortably on Social media, especially Facebook, Forums, and even on other websites.

This shouldn’t be difficult. 

You can even guest post on blogs like Medium and HuffPost to get the readers following you. 

Now We can Analyze your Audience

After learning about the people you are going to sell to, it’s time to observe their behavioural patterns, 

What they love, hate, or are motivated by. 

Now, the reason that most people lack ideas for their content, is because they ignore this important section. 

While writing content, the behavioural patterns are the elements that forward you towards creating new content. 

For instance, if you find out that many people on social media are looking for a way to increase their online income…

…It would be useless to go talking about the formulas importance of copywriting. 

This is because your audience does not understand the value of the copywriting itself. 

The same applies to personal development…

If your readers are looking for a happier marriage, it is useless to speak about God without solving the problem at hand. 

First, you need to talk about the problem that they face, then teach them how it applies to your product. 

Never assume that people know what you are talking about. 

If you don’t understand your audience, they will never trust that you know what you are talking about. 

Remember, don’t sell, sell, and sell…

… Instead, connect, connect, and connect. Then build trust. 

Now it’s time to talk to your audience… 

Now that we know how to get ideas for our content, it’s time to write. 

I won’t talk much here. 

Everything I’m going to tell you is already clear to you. But just for the sake of clarity, let me state them…

Rule number 1. Good Grammar. You need to speak in the language that your audience speaks. If they love technical stuff, go for it. If not, avoid it. 

If they get aroused by oxford commas, don’t hesitate to put them where necessary.

Rule number 2. Speak the Right Message. Remember not to push problems into your audience. You may end up speaking to yourself. 

Rule number 3. Deliver Gold. The right statement is to overdeliver a promise and give even more at the end of the post. Don’t let them go. 

Well, I hope that you’ve been noting this in your notebook because that’s just about it.

I know that it may seem obvious but it’s not. The practical application of these teaching should be quite complex. 

For instance, to find your audience on Facebook, I’d recommend using your Facebook Ad account. 

Here, you will find all the information that Facebook has pilled up from the user profiles. 

You will find things like their level of education, profession, areas that they currently live in or have travelled to, and many others. 

With these, you can easily find the people who love the things that you are selling. 

If it’s a hotel, you can find people who have toured to that area. 

If it’s a recipe, you’ll find people interested in food and nutrition, based on their interaction with other Facebook pages. 

Even if you are selling micropigs, you can still find people who like a particular page and live near you. 

The point is, take your time in each step and you will make it faster than anybody. 

Now let’s sell your product. 

By now, I should assume that you’ve figured out what your audience wants, you’ve attracted them to your blog, 

Or even better, you’ve captured their email addresses. 

You should also have built trust by writing often and connection with their problems. 

If you’ve already done this, then I think it’s time to ask for the sale. 

They should feel uncomfortable at first, but since they already trust you, they won’t run away. 

You’ll just need to find out why they are hesitant, keep building the trust, and finally make the sale. 

Anyway, you may also get lucky and make the sale with your first request. 

Asking for the Sale 

This is the most tricky part of any sales process.

If you don’t ask for the sale, you won’t sell a damn thing. And if you ask rudely, you won’t sell anything either. 

So you need to be extremely smart.  

And there you have it, the five major elements for starting any successful online business. 

First, Identify your buyer’s persona. 

Secondly, Connect with your audience to find out where they are located in the buyer’s journey; otherwise the buying funnel. 

Third, Understand their language, desires, and problems that they are currently facing to come up with ideas for your content, 

Fourth, Engage with your audience using the right content and ideas. 

And Lastly, Ask for the sale. 

 Most people just get the audience in their emails and start connecting. Soon, they are making millions. 

To be honest…

…Having all these key ingredients in our possession makes it extremely easy to build a business one after the other. 

We can even craft a quality sales letter to get them thinking about you before they make the decision.

That’s right!

I’m willing to help you succeed by taking you through the process Step by Step.

Order Today!

With the Right Guidance, the Process is VERY Simple, Fun, and Entertaining

Before you go, I’d like to let you know that you don’t have to do this alone. 

If you want, I can help you through the process and show you every step that you need to take for FREE. 

Yup, you heard me right!

I am willing to help you build your business for free no strings attached and I won’t sell you anything. 

At all!

Here’s why 

You see, I’m also looking for a “dream” client, whom I can personally work with to establish a stable online business. 

I will work with you hand-in-hand in creating a dream business and making sure that you get double, triple, or even a quadruple of your current income revenue. 

First, we will schedule a meeting and where I will listen to your goals, look at your website or product, and weigh if you are the right fit for me.

If I like your business plan, I will spend two business days analysing your business, 

Two hours on a call with you; that is 45-60 minute calls per day for two days. 

And, some hours looking for your audience. 

After this, I will hand you your full website audit report with clear guidelines on where to find your audience, 

The right message to pass across, 

At least 15 blog post ideas, Facebook Ad topics, and email headlines, 

And I will also follow up to see how you are fairing in your business. 

And I promise to give you all this for FREE.

Just send me a confirmation email here and ask for my services. 

But Why Would I do all This For FREE? 



@Legit Payout Copyright.
(254)700278347 or (Alex Muiruri) Social media and Skype.

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